<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[Loose Tannins Wine Club: Good Spirits]]></title><description><![CDATA[Business and news on the latest in the world of wine & spirits]]></description><link>https://loosetannins.substack.com/s/good-spirits</link><image><url>https://substackcdn.com/image/fetch/$s_!uUVP!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb4eb75b5-3785-4e50-99cb-ea274bd8f8d5_718x718.png</url><title>Loose Tannins Wine Club: Good Spirits</title><link>https://loosetannins.substack.com/s/good-spirits</link></image><generator>Substack</generator><lastBuildDate>Mon, 03 Aug 2026 12:57:48 GMT</lastBuildDate><atom:link href="https://loosetannins.substack.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[Jackie Lane]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[loosetannins@substack.com]]></webMaster><itunes:owner><itunes:email><![CDATA[loosetannins@substack.com]]></itunes:email><itunes:name><![CDATA[JL]]></itunes:name></itunes:owner><itunes:author><![CDATA[JL]]></itunes:author><googleplay:owner><![CDATA[loosetannins@substack.com]]></googleplay:owner><googleplay:email><![CDATA[loosetannins@substack.com]]></googleplay:email><googleplay:author><![CDATA[JL]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[Sharing is Caring]]></title><description><![CDATA[Wine Reps Share their 2025 Thanksgiving Picks!]]></description><link>https://loosetannins.substack.com/p/sharing-is-caring</link><guid isPermaLink="false">https://loosetannins.substack.com/p/sharing-is-caring</guid><dc:creator><![CDATA[JL]]></dc:creator><pubDate>Tue, 25 Nov 2025 21:56:00 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!Lgk9!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Beyond the bottom line, all those who work in wine are ultimately grateful for others who delight in sharing the mythology and artistry of winemaking as much as we do. If you, like us, love to taste in moderation and share generously, here&#8217;s a list of wines certainly worth a shout this holiday:</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!Lgk9!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!Lgk9!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg 424w, https://substackcdn.com/image/fetch/$s_!Lgk9!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg 848w, https://substackcdn.com/image/fetch/$s_!Lgk9!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!Lgk9!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!Lgk9!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg" width="590" height="590" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:590,&quot;width&quot;:590,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!Lgk9!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg 424w, https://substackcdn.com/image/fetch/$s_!Lgk9!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg 848w, https://substackcdn.com/image/fetch/$s_!Lgk9!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!Lgk9!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fa8735eb3-4bdb-49b9-b5b3-8b01671655f0_590x590.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2><strong>Tami V., 3 Keys</strong></h2><p><em>Jax Y3 Chardonnay</em></p><p><em>Walnut Ridge Rose&#8217; of Gamay</em></p><p><em>Painted Fields Sierra C&#244;tes</em></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!1PE7!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!1PE7!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg 424w, https://substackcdn.com/image/fetch/$s_!1PE7!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg 848w, https://substackcdn.com/image/fetch/$s_!1PE7!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!1PE7!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!1PE7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg" width="640" height="481" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:481,&quot;width&quot;:640,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!1PE7!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg 424w, https://substackcdn.com/image/fetch/$s_!1PE7!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg 848w, https://substackcdn.com/image/fetch/$s_!1PE7!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!1PE7!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F4024b5f3-548b-410a-add3-31e157e2760f_640x481.jpeg 1456w" sizes="100vw"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2><strong>Jason N., Haw River</strong></h2><p><em><span>&#8220;I get tired of Pinot Noir on the holidays, so these are the light red alternatives to go with turkey and stuffing with cranberries.&#8221;</span></em></p><p><em>2022 Thet Pineau D&#8217;Aunis</em></p><p><em>2022 Overnoy-Crinquand Ploussard</em></p><h2><strong><span>Michael C., Kellogg</span></strong></h2><p><em><span>Pedro Parra y Familia, Bluepit 2022&#8212;96pts Wine Advocate&#8212;$33/bt</span></em></p><p><em>*Definitely the wildcard pick, Bluepit Pa&#237;s comes from a tiny dry-farmed parcel in &#209;ipas, Chile, made from wines pushing 150 years old. Winemaker Pedro Parra uses indigenous yeast and whole-cluster fermentation in concrete, then ages the wine reductively in neutral oak until geology becomes the star of the show. On the nose the wine seems nearly devoid of typical &#8220;fruit bomb&#8221; signatures: instead you get fine, airy herbal and mineral aromas, a tapestry of weightless herbs, subtle underbrush, maybe a whisper of wild fennel or mountain mint that linger with haunting persistence.</em></p><h2><strong>James C., Orsini</strong></h2><p><em>Argyle Nuthouse Pinot Noir 2008, Willamette Valley</em></p><p><em>Francois Leclerc Corbeaux 1er Cru Pinot Noir 2015, Gevrey-Chambertin</em></p><p><em>Paloma Merlot 2017, Spring Mountain</em></p><h2><strong>Jacob H., Tryon</strong></h2><p><em>Mistinguett Ros&#233; Cava</em></p><p><em>Jean-Louis Mothe Chablis</em></p><p><em>&#8220;The red was going to be the 2023 Marcel Lapierre Morgon, but a few people came down with the flu, so with only three wine drinkers present we never even opened it.&#8221;</em></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!0cZj!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!0cZj!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg 424w, https://substackcdn.com/image/fetch/$s_!0cZj!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg 848w, https://substackcdn.com/image/fetch/$s_!0cZj!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!0cZj!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!0cZj!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg" width="1440" height="1920" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1920,&quot;width&quot;:1440,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!0cZj!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg 424w, https://substackcdn.com/image/fetch/$s_!0cZj!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg 848w, https://substackcdn.com/image/fetch/$s_!0cZj!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!0cZj!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F207a8342-63f7-4be0-9560-19b1be89cdfa_1440x1920.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2><strong>Brian B., JB Mutual</strong></h2><p><em>Deveaux Cuve&#233; D Champagne</em></p><p><em>Wehlen 2018 Riesling S.A.Pr&#252;m</em></p><p><em>2021 Denner Mother Of Exiles Bordeaux Blend, Paso Robles</em></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!d5u_!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!d5u_!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg 424w, https://substackcdn.com/image/fetch/$s_!d5u_!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg 848w, https://substackcdn.com/image/fetch/$s_!d5u_!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!d5u_!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!d5u_!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg" width="1456" height="1941" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/ca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1941,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:null,&quot;alt&quot;:&quot;&quot;,&quot;title&quot;:null,&quot;type&quot;:null,&quot;href&quot;:null,&quot;belowTheFold&quot;:true,&quot;topImage&quot;:false,&quot;internalRedirect&quot;:null,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" title="" srcset="https://substackcdn.com/image/fetch/$s_!d5u_!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg 424w, https://substackcdn.com/image/fetch/$s_!d5u_!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg 848w, https://substackcdn.com/image/fetch/$s_!d5u_!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!d5u_!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fca9fa45d-a482-4167-a9be-0c13d71e8864_4284x5712.jpeg 1456w" sizes="100vw" loading="lazy"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><h2><strong>Loose Tannin Thxgiving Picks</strong></h2><p><em>Gosset Grand Reserve Brut Champagne - courtesy of Carson</em></p><p><em>Joubert-Tradauw Chardonnay, Klein Karoo - courtesy of JL</em></p><p><em>Purple Hands Loan Oak Pinot Noir, Dundee Hills- courtesy of the Nanner/Peppers</em></p><p><em>Cranberry G&amp;Ts - courtesy of the Mercers</em></p><p><span>Other Prestige Bottles -- perfect for Host Gifts:</span></p><ul><li><p><em>Bregeon Muscadet-Sur-Lie</em></p></li><li><p><em>Laurent-Perrier Brut (**this one got two shouts!**)</em></p></li><li><p><em>Ch&#226;teau Carbonnieux Blanc, Pessac-Leogan</em></p></li><li><p><em>Jean Collet &amp; Fils Chbalis Grand Cru, Les Clos</em></p></li><li><p><em>Trimbach Gew&#252;rz</em></p></li><li><p><em>Robert Sinskey Pinot Blanc (only available in 375mL and 1.5L)</em></p></li><li><p><em>Robert Craig Cabernet Sauvignon, Howell Mountain</em></p></li><li><p><em>Any vintages and bottlings from Marcel Lapierre</em></p></li></ul><p><em>*Find these wines wherever you buy good wine! Loose Tannins is not a wine seller and is not affiliated with any particular licensed wine seller or distributor. But we are happy to help you find some!</em></p>]]></content:encoded></item><item><title><![CDATA[Malborough Magic ]]></title><description><![CDATA[The rise and reign of Kiwi Savvy B.]]></description><link>https://loosetannins.substack.com/p/malborough-magic</link><guid isPermaLink="false">https://loosetannins.substack.com/p/malborough-magic</guid><dc:creator><![CDATA[JL]]></dc:creator><pubDate>Thu, 27 Mar 2025 00:33:00 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!DIBE!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>New Zealand Sauvignon Blanc is having more than just a moment; it&#8217;s firmly taken root on wine lists across the world. Aromatic and zippy, sometimes with notes of grass or bell pepper, and bursting with citrus and tropical fruits, it&#8217;s the number one requested wine in my shop, by name, followed California Cab and Italian Reds.</p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!DIBE!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!DIBE!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg 424w, https://substackcdn.com/image/fetch/$s_!DIBE!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg 848w, https://substackcdn.com/image/fetch/$s_!DIBE!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!DIBE!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!DIBE!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg" width="736" height="920" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:920,&quot;width&quot;:736,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:81180,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://liveblakelyy.substack.com/i/160305932?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!DIBE!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg 424w, https://substackcdn.com/image/fetch/$s_!DIBE!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg 848w, https://substackcdn.com/image/fetch/$s_!DIBE!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!DIBE!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd4d01e9e-268f-4100-b111-c15d689200a4_736x920.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>Photo from @terroir_matters. </p><p>But the interesting thing about NZ Savvy &#8212; and I pinky promise I am not judging! - is that for all of the people asking for it, very can tell me <em>why</em> it is<em> </em>they love it. In 2001, Doug Frost, MW, CMS noted &#8220;New Zealand wines are generous to a fault and, in the case of the country&#8217;s Sauvignon Blanc, some find the flavors of the wine too intense&#8221; even &#8220;bombastic.&#8221;  But cool climates give the rip-you-face-off acidity that fans of natural wine love without sacrificing tropical flavors. In short, it tastes a lot like lemonade. </p><div class="pullquote"><p>In short, it tastes a lot like lemonade. </p></div><p>But there&#8217;s all kinds of great wine. Sancerre&#8217;s Sauvignon Blanc is perfection, and there are other light zippy whites [including&#8230;?] So why would this region become such a phenomenon? Economics have a lot to do with it.</p><p>Most Sauvignon Blanc is machine harvested, an affordable alternative to the hand-harvesting needed in precarious or temperamental growing conditions. As Margot White wrote for NZ Nat Geo in 2008,  &#8220;&#8230; even if some berries are riper than others at the time of harvesting, they all end up in the same stainless-steel vat. In fact, this mix of ripeness could be partly responsible for those &#8216;tropical fruit aromas&#8217; and the &#8216;herbaceous spine&#8217; that a Marlborough sav is so famous for.&#8221;</p><p>When winemaker Ross Spence first brought clippings to Auckland from UC Davis, in 1969, New Zealand was already experiencing a wine revolution. Like soldiers from so many countries, soldiers from New Zealand came back from World War II having been exposed to new tastes and new ways of drinking and dining. New Zealand slowly turned away from sickly sweet fortified wines, and were eager for something lighter and easier to pair with dinner. After years of Chenin Blanc and the underperforming New Zealand Muller-Thurgau*, (mistakenly planted because growing conditions were believed to be similar to Germany) the hearty Sauvignon Blanc proved a promising replacement.</p><p>Spence experienced modest success in early crops, but evidence of root infections and leaf roll virus made it a risky endeavor. When peer viticulturist from Montana Wines recognized the potential of Marlborough&#8217;s climate: long, warm days and cool nights, acidity-enhancing maritime influence, minimum rainfall at harvest and free-draining soil. Under their commercial level propagation and foreign investment from Seagram in New York City, the clone took off like a rocket. </p><p>The market, however, took a few years to catch up. Sauvignon Blanc gained a small foothold under the name &#8220;Fum&#233; Blanc&#8221; &#8212; so dubbed by Robert Maldovi who was also experimenting dry sauvignon blancs in Sonoma &#8212; but by 1980, New Zealand wine lovers faced an onslaught of low-priced, low-quality wines in a tightening economy. The NZ government paid farmers subsidies to pull up their vines and keep wine prices low, and many took the opportunity to replace their vines with hearty Sauvignon Blanc. Determined to do damage control to New Zealand vino&#8217;s reputation in the wine world, Ernie Hunter of Hunter Wines took Marlborough Sauvignon Blanc to the International Wine Show in the UK, where it won three international awards against France&#8217;s Sancerre. Cloudy Bay entered the market as the same time with smart labeling and stellar distribution network in the United Kingdom, and all at once, Sauvignon Blanc was the name whispered round the world. </p><p>By the mid-1990s, Sauvignon Blanc and Chardonnay had overtaken the considerably less exciting* M&#252;ller-Thurgau in New Zealand as the number one varietal planted. In the United States, Sauvignon Blanc was a refreshing change from the oaky Chardonnay that had the nation in a chokehold, and names like Kim Crawford and Oyster Bay became household names. Holding at under $20/bottle, import of New Zealand wines in the U.S. have steadily grown for 16 consecutive years. </p><p>Today, in 2025, the style now accounts for over 86% of wine exported from New Zealand and remains a simple, drinkable grocery store wine. Customers have few complaints, but like too much of any good thing, critics have grown tired it. &#8216;So much Marlborough Sauvignon Blanc tastes as if it&#8217;s come out of the same bottomless tank,&#8217; said critic and <em>Club Oenologique</em> contributor <a href="https://timatkin.com/countries/new-zealand/">Tim Atkin MW</a> in a 2020 review. But even as Somms snubbed it, casual wine drinkers doubled down on NZ Sauvignon Blanc during a global pandemic. Demand for vibrant, unpretentious, and consistently delicious wines sky-rocketed, and customers were happy to find something they could rely on no matter what. </p><p>So why put it on your wine list and on your shelves? In short, because it sells! And it doesn&#8217;t look like the nations thirst for this style is going to be quenched any time soon. </p><p>*Muller-Thurgau is not disappointing, it&#8217;s very cool. Don&#8217;t take my word for it, try Cov&#233;e MT grown in Trentino (Italy). </p><div><hr></div><p><em>https://cluboenologique.com/story/marlborough-sauvignon-blanc-evolving-wine-style</em>s/</p><p><em>https://www.nzwine.com/en/media/story/sauvignon-blanc-capital/</em></p><p><em>https://www.ruralnewsgroup.co.nz/wine-grower/wg-general-news/the-history-of-sauvignon-blanc </em></p><p><em>https://neelburton.com/2024/01/30/the-wines-of-new-zealand/</em></p><p><em>https://wineindustryadvisor.com/2025/03/14/new-zealand-wine-continues-to-defy-market-trends-growing-for-16th-consecutive-year-in-the-us/</em></p><p><em>https://macrostiewinery.com/sauvignon-blanc-a-success-story/?srsltid=AfmBOopt2vXaUpZy9s4izH1vnHicCGBk_1GJFA1p_eKZXVjlPtAcnmND</em></p><p></p><p></p><p></p><p></p>]]></content:encoded></item><item><title><![CDATA[Jun 22, this week in Good Spirits!]]></title><description><![CDATA[Maison Pierrer-Jou&#235;t shares a stunning evolution in its timeless heritage with the Perrier-Jou&#235;t Belle &#201;poque Cocoon.]]></description><link>https://loosetannins.substack.com/p/jun-22-this-week-in-good-spirits</link><guid isPermaLink="false">https://loosetannins.substack.com/p/jun-22-this-week-in-good-spirits</guid><dc:creator><![CDATA[JL]]></dc:creator><pubDate>Sat, 22 Jun 2024 19:00:00 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!Pb3l!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fd1b9f064-7c6a-4e89-bd39-57d94a0fd961_562x491.webp" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>Maison Pierrer-Jou&#235;t shares a stunning evolution in its timeless heritage with the Perrier-Jou&#235;t Belle &#201;poque Cocoon. The elegant silhouette wraps the bottle &#8211; now offered increasingly in green bottles made of 85% recycled glass &#8211; in a delicate construction of paper pulp and 5% vine crop waste.*</p><p>The Cocoon replaces the 2020 Ecobox, a gift box made from FSC paper, treated with their iconic Art Nouveau flower designs, and marks a satisfying reinterpretation of the technology first introduced by the Ruinart Second Skin.</p><p>Pierrer-Jou&#235;t: Inspired by nature since 1811.</p><p>The fully recyclable &#8216;coffret&#8217;, made in France, and 93% lighter than previous gift boxes offered by the Maison, and serves as a symbol of the brand&#8217;s high regard beauty and the environment. Additionally, it links the brand more closely than ever with their commitment to a zero-herbicide policy, preservation of biodiversity, and the development of sustainable growing practices.</p><p>Pierre-Nicolas Perrier and Rose-Ad&#233;la&#239;de Jou&#235;t is named for a young couple united by their love of art and nature. Pierre-Nicolas Perrier, and his son Charles were&nbsp;<strong>botanists and horticulturists</strong>, regularly implementing&nbsp;<strong>progressive ideas</strong>&nbsp;on<strong>&nbsp;natural&nbsp;<br>viticulture and vineyard manag</strong>ement&nbsp;for their time.&nbsp;</p><p>&nbsp;*It is unclear if this vine waste is added for additional structure or added texture.</p><div class="image-gallery-embed" data-attrs="{&quot;gallery&quot;:{&quot;images&quot;:[{&quot;type&quot;:&quot;image/webp&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d1b9f064-7c6a-4e89-bd39-57d94a0fd961_562x491.webp&quot;}],&quot;caption&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;staticGalleryImage&quot;:{&quot;type&quot;:&quot;image/webp&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/d1b9f064-7c6a-4e89-bd39-57d94a0fd961_562x491.webp&quot;}},&quot;isEditorNode&quot;:true}"></div>]]></content:encoded></item><item><title><![CDATA[Mar 24, today in good spirits: In the Case of Rhum]]></title><description><![CDATA[Last week I discussed the importance of heritage in product premiumization.]]></description><link>https://loosetannins.substack.com/p/mar-24-today-in-good-spirits-in-the</link><guid isPermaLink="false">https://loosetannins.substack.com/p/mar-24-today-in-good-spirits-in-the</guid><dc:creator><![CDATA[JL]]></dc:creator><pubDate>Sun, 24 Mar 2024 20:24:00 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/9ccd7130-ed42-489f-a600-55469800bed8_267x189.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p></p><div class="image-gallery-embed" data-attrs="{&quot;gallery&quot;:{&quot;images&quot;:[{&quot;type&quot;:&quot;image/jpeg&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a97284d0-101c-403f-9811-01bd033bf9e5_267x189.jpeg&quot;},{&quot;type&quot;:&quot;image/jpeg&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9a8fdcfd-8201-46fd-9553-6d80ba644b17_900x500.jpeg&quot;},{&quot;type&quot;:&quot;image/jpeg&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/6cf62f43-32a6-4fca-a6ef-2c98de9f5eb9_1200x630.jpeg&quot;}],&quot;caption&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;staticGalleryImage&quot;:{&quot;type&quot;:&quot;image/png&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/0fe5344d-efbe-436e-9a33-e5370323ee59_1456x474.png&quot;}},&quot;isEditorNode&quot;:true}"></div><p>Last week I discussed the importance of heritage in product premiumization. Which poses the question: What, then, is the difference between Volcan and Eminente in the Mo&#235;t Hennessy portfolio?</p><p>Eminente, another beautiful brand with a story rooted in Cuban heritage, faces very different market conditions.</p><p>The rum market is much more saturated in Europe than tequila, meaning that while a great story and beautiful packaging matter, they will not be enough to stand apart from other rhum brands.</p><p>To emphasize its unique features, quality, and exclusivity, Eminente should be focusing on different selling points than Volcan.</p><p>Rather than highlighting a strong, biodiversity strategy or highlighting the makers of their product, Eminente has a targeted strategy for existing rum consumers.</p><p>Exceptional experiences, is the name of their game. You will find Eminente enlisting the help of bar tenders elevate the versatility and flavor profile of their product, and offering unique installations, such as the Hotel Monte Carlo exhibit and the newly opened Casa Eminente. should do the trick to build buzz and make already-eager rum aficionados rabid.</p>]]></content:encoded></item><item><title><![CDATA[Mar 18, Today in Good Spirits: Tequila’s Sunrise]]></title><description><![CDATA[In an uncertain market, many brands turn to premiumization, the process of enhancing the features of a brand that make it unique and appealing.]]></description><link>https://loosetannins.substack.com/p/mar-18-today-in-good-spirits-tequilas</link><guid isPermaLink="false">https://loosetannins.substack.com/p/mar-18-today-in-good-spirits-tequilas</guid><dc:creator><![CDATA[JL]]></dc:creator><pubDate>Mon, 18 Mar 2024 20:09:00 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!kiqL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p></p><div class="captioned-image-container"><figure><a class="image-link image2 is-viewable-img" target="_blank" href="https://substackcdn.com/image/fetch/$s_!kiqL!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg" data-component-name="Image2ToDOM"><div class="image2-inset"><picture><source type="image/webp" srcset="https://substackcdn.com/image/fetch/$s_!kiqL!,w_424,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg 424w, https://substackcdn.com/image/fetch/$s_!kiqL!,w_848,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg 848w, https://substackcdn.com/image/fetch/$s_!kiqL!,w_1272,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!kiqL!,w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg 1456w" sizes="100vw"><img src="https://substackcdn.com/image/fetch/$s_!kiqL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg" width="1456" height="1092" data-attrs="{&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/c391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg&quot;,&quot;srcNoWatermark&quot;:null,&quot;fullscreen&quot;:null,&quot;imageSize&quot;:null,&quot;height&quot;:1092,&quot;width&quot;:1456,&quot;resizeWidth&quot;:null,&quot;bytes&quot;:2493467,&quot;alt&quot;:null,&quot;title&quot;:null,&quot;type&quot;:&quot;image/jpeg&quot;,&quot;href&quot;:null,&quot;belowTheFold&quot;:false,&quot;topImage&quot;:true,&quot;internalRedirect&quot;:&quot;https://loosetannins.substack.com/i/152110946?img=https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg&quot;,&quot;isProcessing&quot;:false,&quot;align&quot;:null,&quot;offset&quot;:false}" class="sizing-normal" alt="" srcset="https://substackcdn.com/image/fetch/$s_!kiqL!,w_424,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg 424w, https://substackcdn.com/image/fetch/$s_!kiqL!,w_848,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg 848w, https://substackcdn.com/image/fetch/$s_!kiqL!,w_1272,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg 1272w, https://substackcdn.com/image/fetch/$s_!kiqL!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc391e115-4198-45d0-888d-cc30cd9dbd7d_2592x1944.jpeg 1456w" sizes="100vw" fetchpriority="high"></picture><div class="image-link-expand"><div class="pencraft pc-display-flex pc-gap-8 pc-reset"><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container restack-image"><svg aria-hidden="true" width="20" height="20" viewBox="0 0 20 20" fill="none" stroke-width="1.5" stroke="var(--color-fg-primary)" stroke-linecap="round" stroke-linejoin="round" xmlns="http://www.w3.org/2000/svg"><g><path d="M2.53001 7.81595C3.49179 4.73911 6.43281 2.5 9.91173 2.5C13.1684 2.5 15.9537 4.46214 17.0852 7.23684L17.6179 8.67647M17.6179 8.67647L18.5002 4.26471M17.6179 8.67647L13.6473 6.91176M17.4995 12.1841C16.5378 15.2609 13.5967 17.5 10.1178 17.5C6.86118 17.5 4.07589 15.5379 2.94432 12.7632L2.41165 11.3235M2.41165 11.3235L1.5293 15.7353M2.41165 11.3235L6.38224 13.0882"></path></g></svg></button><button tabindex="0" type="button" class="pencraft pc-reset pencraft icon-container view-image"><svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" class="lucide lucide-maximize2 lucide-maximize-2"><polyline points="15 3 21 3 21 9"></polyline><polyline points="9 21 3 21 3 15"></polyline><line x1="21" x2="14" y1="3" y2="10"></line><line x1="3" x2="10" y1="21" y2="14"></line></svg></button></div></div></div></a></figure></div><p>In an uncertain market, many brands turn to premiumization, the process of enhancing the features of a brand that make it unique and appealing. This can happen for an existing brand, but it call also happen for an entire product segment, as is the case of Tequila in recent months.</p><p>Mo&#235;t Hennessy has started its first tequila brand, Volcan, and paired this fresh story with an iconic look in the XA bottle. Brand elements feature the farmers and the AOP of Jalisco, acknowledging the historical knowledge, the rich heritage of the region, and offering the same dignity to Mexican spirits as they afford to France&#8217;s noble vineyards.</p><p>Bold brand identities, strong existing communities, and green credentials are essential for any new brand looking to launch in 2023, and the time is ripe for Tequila and Mezcaleria stories to be told!</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://loosetannins.substack.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://loosetannins.substack.com/subscribe?"><span>Subscribe now</span></a></p><p></p>]]></content:encoded></item><item><title><![CDATA[Nov 28, this week in Good Spirits: Woauh, comme c'est beau! Beaujolais Nouveau]]></title><description><![CDATA[November is here, which means the freshly bottled Beaujolais is in the process of being bottled and sent down the nearest river, straight to your doorstep.]]></description><link>https://loosetannins.substack.com/p/nov-28-this-week-in-good-spirits</link><guid isPermaLink="false">https://loosetannins.substack.com/p/nov-28-this-week-in-good-spirits</guid><dc:creator><![CDATA[JL]]></dc:creator><pubDate>Tue, 28 Nov 2023 20:00:00 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!ClM1!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F93b59c64-917c-47e1-8de3-f37812b2e9ee_236x354.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>November is here, which means the freshly bottled Beaujolais is in the process of being bottled and sent down the nearest river, straight to your doorstep.</p><p>Each November, the annual Beaujolais festivals celebrate the fresh bottling of this unpretentious wine and the rich history of the region. Beaujolais boasting wines that have been around since the reign of Julius Cesar and was bottled by monks. It is also known for sporting many innovations in wine making, including strategies for protecting the vines from phylloxera and new sprays to protect vines from mildew.</p><p>Light and abundant, Beaujolais was bottled by the monk-vintners and shipped down the river for restaurants to use. It remains a popular, modest choice for Thanksgiving dinners everywhere.</p><div class="image-gallery-embed" data-attrs="{&quot;gallery&quot;:{&quot;images&quot;:[{&quot;type&quot;:&quot;image/jpeg&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/93b59c64-917c-47e1-8de3-f37812b2e9ee_236x354.jpeg&quot;},{&quot;type&quot;:&quot;image/jpeg&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/77fbf737-3799-45e1-9747-ceafc59ba3fd_236x365.jpeg&quot;},{&quot;type&quot;:&quot;image/jpeg&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/9b7c81d6-9b5b-43a7-9317-251e26acc2d2_464x580.jpeg&quot;}],&quot;caption&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;staticGalleryImage&quot;:{&quot;type&quot;:&quot;image/png&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/71fc9413-5fd1-403a-a719-79117ad75d11_1456x474.png&quot;}},&quot;isEditorNode&quot;:true}"></div>]]></content:encoded></item><item><title><![CDATA[Nov 19, this week in Good Spirits: Packaging]]></title><description><![CDATA[According to the BIER (Beverage Industry Environmental Roundtable) 24-37 percent of a spirit&#8217;s carbon footprint can be attributed to its packaging.]]></description><link>https://loosetannins.substack.com/p/nov-19-this-week-in-good-spirits</link><guid isPermaLink="false">https://loosetannins.substack.com/p/nov-19-this-week-in-good-spirits</guid><dc:creator><![CDATA[JL]]></dc:creator><pubDate>Sun, 19 Nov 2023 20:00:00 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!uUVP!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fb4eb75b5-3785-4e50-99cb-ea274bd8f8d5_718x718.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>According to the BIER (<strong><a href="https://href.li/?https://www.bieroundtable.com/">Beverage Industry Environmental Roundtable</a></strong>) 24-37 percent of a spirit&#8217;s carbon footprint can be attributed to its packaging.</p><p>In honor of COP27, we chose to highlight packaging innovations as a way to tackle decarbonisation of the spirit and beverage industry. The following posts detail various notable innovations:</p><ul><li><p>Recycling &amp; High Consumer Cooperation in Craft Beer</p></li><li><p>Eco-design - Lightweight &amp; Streamlined</p></li><li><p>Upcycling &amp; New End of Life Ideas</p></li></ul>]]></content:encoded></item><item><title><![CDATA[October 29, this week in Good Spirits: Bees]]></title><description><![CDATA[While the fields go dormant in Champagne, Spring begins in South Africa, just in time for Inverrouche Gin to provide a new home for Solitary Bees, the most important pollinator in South Africa.]]></description><link>https://loosetannins.substack.com/p/october-29-this-week-in-good-spirits</link><guid isPermaLink="false">https://loosetannins.substack.com/p/october-29-this-week-in-good-spirits</guid><dc:creator><![CDATA[JL]]></dc:creator><pubDate>Sun, 29 Oct 2023 19:00:00 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/6965ae25-6200-4544-8574-a1a0f1b8cbd9_1001x1001.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<ul><li><p>While the fields go dormant in Champagne, Spring begins in South Africa, just in time for Inverrouche Gin to provide a new home for Solitary Bees, the most important pollinator in South Africa. The Inveroche Bee &amp; Bee serves double duty as an extension of packaging life and an awareness campaign in support of this endangered species.</p></li><li><p>Chateau Galoupet, in Provence, also paid tribute to the bee with guests from Observatoire Fran&#231;ois d'Apidologie (OFA). The wine maison emphasised the dangers of the shrinking bee population and the impacts of biodiversity since the 1970s in their multi-part series &#8220;Bees &amp; Wine.&#8221;</p></li></ul>]]></content:encoded></item><item><title><![CDATA[Oct 22, this week in Good Spirits: Celebrating Champagne]]></title><description><![CDATA[Two brands are offering eco-friendly champagne options to help you celebrate Champagne Day, the last Friday of October.]]></description><link>https://loosetannins.substack.com/p/oct-22-this-week-in-good-spirits</link><guid isPermaLink="false">https://loosetannins.substack.com/p/oct-22-this-week-in-good-spirits</guid><dc:creator><![CDATA[JL]]></dc:creator><pubDate>Sun, 22 Oct 2023 19:00:00 GMT</pubDate><enclosure url="https://substack-post-media.s3.amazonaws.com/public/images/f5abf002-9c4c-43e8-ba03-ff9ace4fbd89_2000x3001.jpeg" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p></p><div class="image-gallery-embed" data-attrs="{&quot;gallery&quot;:{&quot;images&quot;:[{&quot;type&quot;:&quot;image/jpeg&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/4a44b0ee-f3fb-41b1-8c04-5525070c59a4_2000x3001.jpeg&quot;},{&quot;type&quot;:&quot;image/jpeg&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/a30f361d-6d60-4e6b-be20-dacd95c1c18d_1536x1024.jpeg&quot;}],&quot;caption&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;staticGalleryImage&quot;:{&quot;type&quot;:&quot;image/png&quot;,&quot;src&quot;:&quot;https://substack-post-media.s3.amazonaws.com/public/images/38f4da35-3e90-4092-883a-4bdc2f191f4b_1456x720.png&quot;}},&quot;isEditorNode&quot;:true}"></div><p>Two brands are offering eco-friendly champagne options to help you celebrate Champagne Day, the last Friday of October.</p><ul><li><p>Champagne Telmont, a R&#233;my Cointreau brand, has announced they will trade the clear bottles for a lighter, recycled bottle alternative and no longer package their bottles in a gift box, reducing packaging waste and lessening shipping weights. The commitment reflects their &#8220;In the Name of Mother Nature&#8221; commitment to cutting down carbon emissions by 50% before 2030.</p></li><li><p>Ruinart, a maison in the LVMH group, announced a different packaging solution this time last year with their &#8220;second skin,&#8221; a wood fibre material that is recyclable, water resistant and insulating, and fits perfectly to the form of the Ruinart signature bottle. The texture was design to invoke the cuv&#233;es of Riems, where the drink is made. The packaging protects the Blanc de Blancs and Ros&#233; de Blancs from purchase all the way until serving.</p></li></ul><p>Both Ruinart and Telmont have committed to shipping by land and sea, rather than by air freight.</p><p></p>]]></content:encoded></item></channel></rss>